Plus 1:1 Training on WordPress | Digital Marketing & SEO
Helping sole practitioners, healthcare practitioners, coaches and small business owners obtain easy-to-maintain websites. We can help get your existing content up to speed and train your team to maintain it.
Need a revamp of your website content?
- Are your listeners, readership levels or clients way below the number you’d like to see?
- Are you wondering why no one ever visits or reads your website?
- Are your books and client offerings rarely seen, heard, read or purchased???
We can help select Sole Practitioners, Lawyers/Solicitors, Healthcare Practitioners, Surgeons, and Business Coaches/Life Coaches improve their digital presence and website platforms. We can also teach you how to NOT get ‘ripped off’ and overcharged for unnecessary website projects and content updates.
Are you running a sole practitioner business or other small business with lagging growth rates?
- Is your website DOA?
- Are you getting too little traffic and too few enquiries?
- Are you not attracting enough clients to survive?
- Are your podcasts and/or book sales…or client growth rates…going nowhere?
- Do you have a stack of expensive, self-published books under your bed or taking up garage space?
- Is your healthcare, counselling, or consulting business stagnant or declining?
- Are you wondering why getting found ‘online’ is such a challenge?
- Are you feeling ‘lost in the cloud’ as a sole proprietor or writer?
If this is what you’re facing, you’re certainly not alone.
It’s a rapidly changing world in the digital landscape at the moment. And it’s not expected to get simpler over time – just more and more competitive.
Getting your business name or brand found, seen, read, heard or bought gets harder by the day.
So you have to be strategic when it comes to sole proprietor and small business websites and digital marketing investments.
I am a healthcare industry, legal sector & sole practitioner website content writer and digital marketing expert.
I work across two realms, for select clients only.
1) Helping you get your digital presence up to speed.
2) Teaching you where most small businesses and sole proprietors go wrong, and what you can do to optimise your digital engagement with your desired clientelle.
My availability is limited to weekends only, and by advanced appointment. There may be a waiting list.
It must be a good fit for both of us, and if you’re in an area of business I have expertise in, such as medical, legal and coaching, I can save you time and limit your frustration.
That said, the digital world CAN be frustrating, and these skills may or may not come easy to every business owner, depending on their existing computer skills and marketing knowledge.
Our specialty as marketing content designers and website SEO experts is to help you understand the digital marketing environment, and how to build your clientele.
You can learn to do some of this yourself if time, but this requires dedication and training.
That’s where I come in (or my colleagues). Limited availability (subject to scheduling compatibility and alignment), but this is the hand-holding education support you and your marketing team likely need to understand the playing field of digital content marketing and website traffic gains.
We specifically assist Authors, lawyers, medical practitioners, surgeons, veterinarians, life coaches and other sole practitioners update their content and digital marketing approach.
I can offer extensive experience in website content marketing for the healthcare/medical sector, legal sector, business coaches/life coaches, and other sole practitioners. Note: Limited Availability, weekends only. But give me a call to discuss if its the right client-website consultant fit.
- Helping YOU feel less confused and empowered & strategically aligned with your clients’ needs and audience growth objectives.
- In simple terms, we position you as an expert and we highlight the benefits of your offerings. We help you get found on Google and other internet browsers.
- But we are very selective about who we help. And we can only help on selected weekends (due to scheduling availability).
We have to be selective also, meaning we cannot support everyone who enquired. That’s two-fold. One: because we have limited availability to weekends only; Two, because our clients need to be motivated to take the time to understand what it is we do, what’s possible and impossible with digital content marketing, and their parts of the equation (what you need to do, with your internal team, to optimise your web presence and digital reputation).
Why is digital marketing so difficult to get ‘right’?
- The simple reason is that digital marketing is a highly advanced skill set in 2023.
- Don’t believe anyone who tells you digital marketing in the modern era is easy.
- Or that there’s a simple formula that you can follow to win.
It’s not easy. And there isn’t a simple formula for such a complex environment.
Digital marketing skills are now at the PhD skillset level. With the implementation of AI content generators (text generating artificial intelligence apps), it’s only getting MORE and MORE challenging and 100,000 x more competitive. This means that ad spends are a must, as well as working diligently to ensure your organic reach (marketing to clients/consumers/patients).
There is little loyalty amongst clients these days, but you can build trust and loyalty if you do things properly. In addition to having the RIGHT content on your website and social media platforms:
You must also ensure excellence in customer services – well beyond the competition’s efforts.
How to get your website to come up in searches depends on numerous factors. It starts with a competitor analysis and a detailed marketing plan.
Too many sole proprietors, thought-leaders and authors feel confused about the best way to increase website audience levels (whether that’s an audience of book readers, podcast listeners, patients, or business clients).
That’s where the boutique-style digital content marketing team at Doctor My Web comes in.
We teach you the essence of good marketing, from the foundations up, and how to win in the modern era of competition. We teach you not to take anything for granted, and how to leverage your resources for the greatest impact. We help get your website in shape (although some clients need to start fresh as their former websites were too low-profile to ever rank on Google).
But best of all when it comes to websites and digital marketing, we make it fun.
Getting eyeballs on your brand
We can help you grow your readership or podcast audience base, as well as your client reach, with practical, modern digital marketing strategies and website content marketing (SEO, meaning Search Engine Optimisation, which is changing fast with AI answers on Google searches and people going straight to ChatGPT, Co-Pilot and other AI/LLMs for answers).
Our experts specialise in helping Authors, Podcasters, independent book publishers, healthcare professionals, surgeons, doctors, psychologists, business coaches, life coaches, and other sole proprietorships gain the customers — and audiences — they need.
Don’t get ripped off because you don’t understand SEO and digital marketing.
Digital Content Marketing & SEO explained!
If you’re feeling lost in the cloud and confused about what to do, we can help you to:
- understand what DOES and DOESN’T work when trying to get more readers or online sales
- help you avoid wasting money on ineffective marketing campaigns
- expand your market reach, book readers, and overall business sustainability
How we do this:
First, you’ll need to spend about 2 to 3 hours learning the basics of modern marketing (competition for eyes on books and brands). You can do this with us (bring your team for a few ‘lunch and learn’ sessions), or in our online marketing course.
We’ll help you grow your know about gaining website views/visitor increases, as well as marketing your own self-published book(s), business services, new products, even your songs/music releases, or training videos.
We will provide you with foundational knowledge and training of what’s involved with online marketing in modern times.
Then it’s up to you — to decide if you want to delve deeper, and take the advanced course — or ask for more direct website marketing & SEO support directly from our team of experts. We can help you formulate a plan that you can follow through with, and learn to modify your OWN content in a WordPress website.
Best of all, we start with the foundations of digital content marketing and help you make sense of the (seemingly foreign) ‘digital marketing’ language.
We can help you learn what’s required to achieve your realistic goals — and follow your dreams — and even, for some, inspire you to start working on your book sequels.
Don’t get ripped off because you don’t understand SEO and digital marketing.
SEO SAVVY and website content design and marketing help!
Our passion is helping to end the confusion and turmoil that sole proprietors, authors, and business coaches feel about being lost in the digital cloud.
Too many sole proprietors waste thousands of dollars on websites that will NEVER get seen. Never get found in searches. And never get purchased from.
It is much like going to the gym to get fit again. It generally does take an ongoing coordinated effort. But we teach you how to minimise that effort and get your Admin team to do the grunt work (by this we mean the fun work of ongoing updates).
Together, we can help you:
- Grow your audience and readers
- Increase your client base
- Attract more Sponsors or Speaking engagements
- Increase your sustainability and longevity as a book writer, business venture, medical practitioner, or charity group
Helping Thought-Leaders, Authors and CEOs improve their digital content and audience reach.
- What we DO is help your website get seen, your podcasts get listened to and shared, your books get bought and read — if there is a market for them.
- We can help you with a marketing analysis (prices range from $800 to $3,200 depending on the sector and level of detail for competitor analysis); we can help you understand digital marketing through ‘lunch and learn’ sessions or weekend workshops, or 1:1 Marketing Consulting/Digital Marketing Coaching sessions ($170 per 1.5 hour session).
- If you’re a sole practitioner (medical professional) going out on your own, or newly graduated, we can help you get a basic BIO website for around $900 (which you’ll need to maintain) excluding hosting, which generally runs around $200 to $500 a year, depending on your traffic level.
Get your website offerings FOUND, SEEN, HEARD, READ and PURCHASED.
Is your website letting you down?
DoctorMyWeb can help you modernise your content and get ‘seen, found, read, and connected with clients or podcast audiences’.
Ranking your site(s) is both a science and an art. Getting ranked, and getting your website found in searches is technically known as SEO skills or SEM skills.
Don’t continue to fall behind your competitors. Get the right support for your healthcare, medical, surgical, veterinary, and/or sole practitioner/counselling business.